Why is Local SEO important for your business?

SEO company

You own a local business but only a few people recognize your brand. You tried giving fliers outside the mall but only a few customers come to your store. You have better products and services than your competitors but they have more customers than you do.

And you start to wonder why they are receiving more customers. Now is time for you to try Local SEO strategies to take your business to the next level! It is just quick, easy and cost-free.

Below are the reasons why you need Local SEO for your business.

  1. Local customers search online for local companies.
    When was the last time you reached for a phonebook to look for information about local companies? Most likely, a long time ago! You probably have not seen a yellow page for ages! Phonebook is a thing of the past. Now is the digital page and people rely on the Internet now to look for information. Customers search online first before going to stores nowadays. That is why it is important for customers to see your website or information online.
  2. Local search marketing targets specific customers.
    Most locals search for a specific product in a specific place. You can better position your brand if they can see you on the top page of the search engine. With Local SEO your potential customers will see your products or services when they need it.
  3. Everyone is using the mobile internet now!
    There are approximately 51 percent of Americans who are using the mobile Internet than personal computers. Statistics say that only 20 percent of adults rely on information from the newspaper. And most importantly, 78 percent of local mobile searches result to offline purchase.If you want to promote your brand, you have to be where your clients are. They are now online. Local SEO covers both mobile and personal computer access which means you will never miss an opportunity to reach out to your potential customers.
  4. People trust online reviews.
    A study shows that 88 percent of people believe in word-of-mouth reviews online. Customers are smarter now. They can easily access the internet to look for products and read reviews to assure that the services or products you provide are high quality. You can increase your online reputation by asking customers to leave positive reviews about your company online.
  5. There are only 44 percent of business are listed in Google My Business.
    Google My Business is a free listing on Google for any business. Making your business listed on Google My Business will help you rank better in Google. Furthermore, a majority of businesses do not know the importance of Local SEO yet. This is your chance to beat your competitors.

Start growing your business with Local SEO

Local SEO will continue to be popular in the future. If you will start now, your chances are better in ranking higher. Imagine if all businesses have Local SEO. You will be competing with hundreds and thousands of companies.

If you are not yet confident about your knowledge of Local SEO, you can always opt to hire the best SEO company. Authority Solutions offers SEO services that will help you stay ahead of your competitors. Call us today at (888) 997-4146.