A Digital Marketing Agency in Pearsall, TX that Delivers...

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Traffic That Converts

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We had our best year in 29 years, last year ending with 10x growth. Authority Solutions^®was a major part in that. In the past 29 years, we have gotten pretty good at what we do, so when we had that growth a large part of that was because of Authority Solutions^®.

Eric Standlee | Principal | Nationwide Funding Company

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Authority Solutions^® brought customer care, and the ability to step into our shoes and understand the industry, and bring in clients that we probably would have never received. They really took the time to find out our every need, and setup marketing campaigns. We now have a #1 ranking on Google.

Cary Alva | Owner | Credit Repair Company

I have lost count of the number of new patients and colleagues who have provided me unsolicited feedback about how much they like my new website. The SEO results have been even more impactful to my practice.

Authority Solutions^® delivered amazing results for our company. Last year we were struggling to stay on the first page of Google...and now we rank #1 on the majority of search keywords in our industry.

I started to see results within WEEKs of working with Authority Solutions^® on my SEO and website optimization! Not only did I see measurable results, Authority Solutions^® made the information easy to understand and thoroughly and diligently answered all of my SEO questions. The process was simple, fast, and got results!

Authority Solutions^® efforts have successfully increased leads and driven online visibility. The team is organized and honest, showcasing a commitment to standout customer service. They lean on extensive knowledge of best practices and deliver ideal results.

Search rankings have improved dramatically since the engagement began. Authority Solutions^® corrects problems quickly and respond equally as promptly to other concerns. They also offer useful tactical advice that is subsequently implemented.

Take your Pearsall business to the

next level.

Internet Marketing & SEO with Integrity.

Pearsall Internet Marketing

Search Engine Optimization

When potential customers search for a solution or product like what you provide, it’s important for your brand to show up at the top of their search results in Pearsall, TX. Adding SEO to your marketing strategy is crucial in your online visibility.

Web Design

Your website is the central component of your online presence in Pearsall, TX and its design can either make or break your online marketing campaign. Our web development experts can design a website that is optimized to convert visitors into customers.

Pay-Per-Click Marketing

Pay per click (PPC) advertising is one of the quickest strategies for driving more prospects to your business. Quickly grow your reach and get your message in front of people who are searching for the products or services you are offering in Pearsall, TX.

Continually Recognized For Excellence

Authority Solutions^®

It’s crucial for your business to have a solid website and digital marketing strategy that includes PPC and SEO actions so your company can be discovered when people are searching for a product or service like what you offer. Authority Solutions^® strives to achieve the quickest possible ROI for you by implementing proven digital marketing strategies for your brand in Pearsall, TX.

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Pearsall SEO

Every day the Internet and technology are evolving in some way, shape or form and as they keep evolving, so should businesses, products, and services. Search engine optimization is the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine. When thinking about expanding, marketing or branding, the importance of implementing SEO in Pearsall, having it and doing it correctly, cannot be overlooked. It is not just important for information and products to be easily found; it is equally essential for it to be easily understood. Authority Solutions^®, the best

Pearsall SEO company

, helps you to control your digital presence, be found AND understood.

Listed as one of the best search engine optimization services companies in Pearsall, Authority Solutions^® is a team of

Pearsall SEO experts

who have experience keeping up with the ever-changing trends and science involved in maintaining a high digital presence. Marketing services consist of much more than flyers and ads on Facebook;

Pearsall SEO services

put companies and businesses in the best position to keep and maintain an influx of customers coming to their businesses. It is extremely challenging trying to run a business while attempting to manage the necessary behind-the-scenes aspects of search engine optimization, such as managing all of the ever-changing strategies, processes and procedures required to succeed in the online search results.

Search Engine Optimization FAQ'S

SEO in 2020 is about understanding ‘mobile consumers’, and how web design should be designed to accommodate their browsing experience, in comparison to desktop browsing. Think about your browsing habits when on your mobile device and in a hurry. You want a definite search result to appear, and a mobile responsive website that allows you to browse seamlessly. Now compare that when searching on a desktop – what ads, or search results catch your attention? Being able to balance this, and develop a comprehensive online presence is what SEO in 2020 is all about.

OK, so this is sort of complex…just kidding. SEO, is short for Search Engine Optimization. You take part in Search Engine Optimization when you try to make a web page rank higher in a search engine’s SERPs (search engine results pages), with the prime objective being to boost organic (unpaid) web traffic to that web page.

This is a little like asking: Who’s more vital to the Cowboys, Jerry Jones, or Tom Landry? Either one can be debated; but the fact is, both have been crucial to the Cowboys success. This is the same for SEO and PPC (pay-per-click). It is not possible to establish domain authority, organic brand recognition, and a complete online presence without SEO. In the same light, you can’t target potential buyers or prospects by income, online patterns, or keyword research without PPC.

SEO is one of many areas underneath the umbrella of SEM (Search Engine Marketing). SEO and PPC are also subsets of SEM.

What tactics have you tried to implement so far? If you are just starting, we suggest a site audit – which we offer as a complimentary service. Our site audit will help you see any errors on your website, broken or bad links, verify that meta tags are properly identified, and test how quickly your web pages load. Google Search Console also has a helpful tool to “Crawl Errors”, in addition to other metrics to identify how fast your site loads and is responsive across multiple platforms. When you have your website audited and in order, Authority Solutions^® will utilize keyword research and content marketing to begin ranking your website, for increased revenue!

Definitely! If this is something foreign, HTTPS is a much more secure version of HTTP. Notice the URL at the top of this page, the “https” at the beginning, and the lock symbol to the left? Google views web pages like these in a positive light. Google indexes HTTPS first, and also recognizes HTTPS as a positive ranking factor for SEO. In addition, HTTPS makes your website load faster, which has a direct impact on how long visitors will stay on your site. All that being said, yes, utilizing HTTPS will help increase your rankings.

Yes! But not all meta tags are created equal. There are typically four types of meta tags:

Meta Keywords Attribute – A combination of keywords that are important to the particular page.
Title Tag – The title of the specific web page in question.
Meta Description Attribute – Usually a few sentences describing the web page.
Meta Robots Attribute – A way for search engines to crawl for information, so they will know what to do with the page.

We will go through all of these with you, and set your site up for proper meta tag implementation so that Google will recognize your site and begin to increase your rankings. If you are ready, get started now!

Robots.txt is a text file that lives within your website’s highest-level directory, that help search engines understand how to “crawl” your web pages.

Breadcrumbs are things such as categories and tags, which help determine the naming (taxonomy) and organization of your website to search engines. Breadcrumbs help the end user and search engines like Google understand how to navigate from one page to another throughout your site. They also help establish the importance of the parent pages within each topic.

Great question, think about it like this: the internet consists of two things when boiled down -content, and links between content. When search engines began indexing websites, they needed a method to find out which pages were the most important to appear in search results – a system of ranking. With this in mind, the quality if backlinks and where they point became an important ranking factor in SEO. Backlinks can be seen as a vote of confidence from one web page to another. When a website has good, quality backlinks, the more valuable search engines see your website, and the more likely you will see a postive increase in rankings.

Your websites domain authority is directly attributed to its ability to rank with search engines. You can think of domain authority as result of good link quality. If a page’s link quality is decided by the number and viability of its links, then a web sites domain authority is determined but the link equity throughout all of its pages.

Link building is an SEO tactic that we employ to boost a web page’s link equity, generate more traffic, and increase revenue. Both internal and external link building assist in boosting your page authority.

Pearsall Web Design

A successful website design is more than just the aesthetics that draw in guests and potential customers. It is also the content that keeps customers reading, clicking and scrolling through the site. It is also the behind-the-scenes network of codes, layouts, fonts, and hosting. It is an experience for guests, customers, potential customers, and browsers. Teaming up with a

Pearsall web design company

with strengths in not only web design, but SEO and PPC as well, is a smart strategy for bringing in customers the business needs and wants.

During your initial consultation with Authority Solutions^®, we take a look at your company’s current footprint on the Internet: its reputation, keywords, Google ranking, etc. We check to see if the content that has been created is organic, fits your brand and image, and speaks to your customer base. In order for us to exceed your every expectation, you must work with a highly skilled and effective

web designer in Pearsall

, to produce a website that performs like your very best salesperson.

Web Design FAQ'S

Mobile SEO is related to the search engine optimization of websites aligned with great viewing on mobile devices, like smartphones and tablets. As of 2020, more than 50% of Internet users browse websites on their mobiles daily. Having a mobile friendly website is seen as a positive ranking factor by Google, and will help to increase your ranking with search engines.

At its core, mobile web design is described as your website’s information, images, texts visual aids, being easily accessible on all types on handheld devices.

Web design is the digital marketing method of creating websites. It includes many different areas, including page layout, page content, and graphic elements. The terms used to describe web design are interchangeable, web design is really a sub-category of web development.

Good web design is built for the end user in mind. Visually pleasing, easy to navigate and find desired information. Most websites focus on simple designs, so that the end user is not distracted or confused.

When designing a desktop website, we use different graphical elements that would not normally reflect properly on mobile. Examples like promotional items, and visual marketing materials. On mobile, sites are designed to have minimal graphics for ease of navigation.

A website is usually the first interaction between you and your potential customers online. As the digital front of your organization, your website should be attractive and functional, designed with the latest design elements that users expect. To properly plan and construct a website that reflect’s your mission and and values takes a professional staff of designers. There are many free web builders available now, but there functionality is limited and most do not have the ability to be included into a full SEO campaign.

A mobile friendly website helps build creditability with your customers, clients, and important people within your industry. A website optimized for mobile will provide a fluid experience, and encourage customers to engage with your, and purchase products or services.

This is an example of anchor text. Simply put, it’s the clickable text in a hyperlink. Anchor links let search engine crawlers know about the topic of the linked page.

Pearsall PPC

You need new clients and you need them now! Proper management of Pay Per Click advertising (PPC) is one of the quickest and easiest ways to get visitors and generate leads. How will you implement PPC to help you grow your business? Authority Solutions^® is a

Pearsall PPC marketing company

that will do the job for you!

PPC advertising is one of the quickest strategies for bringing more prospects to your company. However, this strategy can be financially risky without the proper and ongoing management of these

Pearsall PPC Services

. Your company could spend a fortune and draw some traffic, but eventually, gain nothing at the end of the day. Partner with professionals like Authority Solutions^® that provides effective PPC for companies just like yours.

Pay-Per-Click FAQ'S

PPC advertising in 2020 is a great approach because it allows businesses to optimize their digital marketing strategies to improve their quality scores. By doing this, it will increase the ROI for you PPC advertising campaigns. PPC advertising in 2020 is one of the most profitable SEO tactics to generate a high return on investment.

The answer to this depends on the approach you want to take with your SEO campaign. That being said, note that there is no overnight magic that can achieve the ranking you may want. If the results you want are steady increase in web traffic and online sales or leads, a competent SEO campaign should take 3-6 months to begin seeing the results desired. Consistency is the key with SEO.

PPC is a digital marketing process by which advertisers pay each time a consumer clicks an online ad that they have paid for. With pay-per-click advertising, businesses running ads are only charged when a customer clicks on their ad, which is where “pay-per-click” comes from.

Organic traffic is traffic to your website received naturally from search volume via the search engines. Paid traffic, is traffic to your website via paid ads. Simply put, when you pay for ads, the search engines refer people to your website.

PPC stands for “pay-per-click”, and is used for online advertising. PPC ads have the potential to generate revenue for a business each time a visitor clicks on an ad.

Engaging in PPC will drive pre-qualified leads to your website
PPC has the potential to increase the sales of products and services
When you use PPC, you have better control over your advertising costs
You only pay when users click on your ads
PPC lets you analyze ad performance in detail
PPC increases your brand recognition with retargeting across different channels
PPC marketing is easy to setup

This varies based upon the PPC campaign you are employing. On average, PPC advertising click through rate is around 2%, but the return on investment is purely based on your business model.

What PPC metrics are important?

Impressions
Clicks
Click Through Rate
Cost
Average Cost per Click
Average Position
Impression Share
Conversions
Quality Score
% Served

Search Ads
Display Ads
Social Ads
Remarketing Ads
Google Shopping

When looking for ways to increase traffic to your website, there are generally two methods. Pay-per-click (PPC), or search engine optimization (SEO). Businesses or individuals can purchase ads using PPC programs like Google Adwords, Facebook, etc.

Take your Pearsall business to the

next level.

Internet Marketing & SEO with Integrity.

About Authority Solutions^®

“Our main goal is for you to make more money than we do.” Co-Founder Mitchell From

Authority Solutions^® is an advanced digital marketing agency providing internet marketing services while bringing integrity to the field of SEO. It quickly earned its reputation as a leading SEO company by consistently demonstrating superior strategies that achieve genuine results. In fact, after applying their exclusive SEO strategy to their own business, they were able to reach top search engine rankings in an unprecedented amount of time.

With methods verified as being tested in clean environments and by achieving proven positive rankings time and time again, Authority Solutions^® demonstrates that its reputation for forward-thinking and successful navigation of an ever-changing Marketing landscape is founded on results rather than hype.

Are you concerned about today’s Marketing landscape? You may have noticed it looks much different than it did years ago and that it continues to change. This continual change leaves businesses in a precarious spot. It opens the gate for a multitude of ill-informed “gurus” who are leading their clients in the wrong direction. Or even worse, businesses could find themselves unknowingly applying unethical tactics that will end up hurting them in many ways. It also leaves them vulnerable to scam artists who prey on busy or unknowing businesses. It is this injustice that inspired the founders of Authority Solutions^®, Mitchel From and Jose Ponce Jr., to join forces and create a Digital Marketing agency that could be the trusted and proven place where businesses could turn to for help and answers to their SEO needs.

Teaming with Authority Solutions^® means you are teaming up with one of the most trusted and proven SEO teams. Its proprietary SEO system combines their team’s extensive knowledge and passion for Digital Marketing and SEO with their Business Operations knowledge to deliver you proven methods that go beyond “Best Practices.” Their experiences in social media, web design, digital ad campaigns and overall business operations afford them the ability to fully grasp the intricacies of your business and its customers, which allows them to craft a more educated, highly-targeted and deliberate approach for your SEO needs.

What to Expect:

When you first reach out to Authority Solutions^®, they'll visit with you to briefly assess if their team is a good fit for your business. If so, then they'll schedule a FREE Discovery Session.
Due to the preliminary research and valuable knowledge clients receive from an initial discovery session, many companies charge upwards of hundreds of dollars. Authority Solutions^® waives this fee and provides the session free to its clients. They have found it to be a vital piece in helping them achieve the goal of ensuring that your company makes more money than they do. In the free Discovery Session, they'll share with you what they've uncovered by researching where you currently stand in rankings and your online presence, where your competitors stand, and what gaps there are between you and your competitors. They'll also share with you what steps you'll need to take to bridge that gap and surpass your competitors online. You'll gain useful knowledge about online marketing, what Google is looking for and where the field is shifting. This also allows Authority Solutions^® to gain a thorough understanding of exactly which aspects of your digital marketing plan will require assistance, and on which ones you're ready to move forward.
Next, the Project Manager assigned to your project will assemble the necessary team members and begin to research and craft your in-depth strategy, set precise goals and establish clear timelines. Efficiency and productivity are prominent tenets of each team.
Your Project Manager will then implement the campaign and closely monitor and analyze its results as to ensure efficient and maximum results.

Want Online Success for Your Business?

Having a website in today’s online landscape is essential. A majority of consumers search for a business online when looking to make a purchase. If your business doesn’t have a website that can be found online, it could cost you some serious revenue. It doesn’t matter how excellent your services or products are if no one knows you exist. Don’t risk being invisible to potential customers. As an SEO expert in the industry, Authority Solutions^® has the SEO professionals on staff and the experience as a data-driven SEO company, to keep you ahead of your competition. If you choose to boost your sales as you come online or start a long-term SEO campaign, then Pay-Per-Click (PPC) could be a viable option for you. PPC advertising is a way of buying visits to your website instead of trying to attract visitors organically. PPC requires a very specific strategy and skill set for implementing the right messaging, creative, audience targeting and budget optimization to maximize the reach while minimizing the overall expenditures. While any business can try and execute its own Internet marketing campaign, doing so poorly can end up costing that business way more money that they would have spent working with a professional. Not only could you lose money but you could end up losing out on a lot of missed revenue. Partner with a digital marketing agency that offers the Internet marketing services you require. Partner with an agency that brings integrity to the space of Internet marketing and SEO. Partner with Authority Solutions^®.